Macgiavelli's Relationship To The Coca-Cola Company Research Paper

Macgiavellis Relationship To The Coca-Cola Company - Research make-up ExampleThe current business world is growing very first, and the customers demand is highly increasing and bonnie more advanced. The existing companies are facing a big challenge on how to cope with this sophisticated custom demand the first growing technology, competency and resources. For the companies to solve the above challenges, there is need for an bond that is the only solution to the first growing market. The strategic alliance will enable the companies to access sensitive markets, obtain cutting-edge technology, expand geographic reach, and cope with the first arguing being experienced (Hoskisson et al., 186).These alliances contribute allowed most organizations to compete more effectively and have also enabled these companies to be in a faithful state with the increasing technological and organizational complexities that have currently come into play in the straight offs market. Strategic allianc e has contributed in changing the dynamic and structure of the todays competition in the whole world. In general, strategic alliance is whereby two companies come together to obtain a common interest which might not be easy to obtain individually (Botten, 298).MACGIAVELLIS RELATIONSHIP TO THE COCA-COLA callerThe Coca-Cola Company has ventured into the alliance strategy to outdo his rivals in the market. However, according to Machiavelli, a prince who is self-sufficient is better of as he is always ready to meet any enemy at the battlefield. This is because he is always arm with his army. The argument is a contradiction with the approach the Coca-Cola Company is taking. This approach of forming alliances is helping the company to prosper in the todays market.